Економіка розвитку систем

MONITORING AND EVALUATION OF ENTERPRISE PERFORMANCE MANAGEMENT INDICATORS IN THE CONTEXT OF ENSURING COMPETITIVENESS

2025-09-10T12:49:56+00:00

The article explores the theoretical and practical aspects of monitoring and evaluating enterprise management indicators within the VUCA environment. The VUCA environment is characterised by volatility, uncertainty, complexity, and ambiguity, and is a defining feature of modern business operations. The acronym VUCA was first coined in the post-Cold War era, yet its components are applicable to both business conditions and the broader global context. The significance of this research lies in its contribution to the enhancement of enterprise adaptability to market challenges through the implementation of effective monitoring systems, controlling practices, and strategic analysis tools. The primary objective of this study is to develop a scientifically grounded methodology for assessing managerial indicators influencing enterprise competitiveness. In order to achieve this, the role of human capital, tax flexibility, and digital transformations will be taken into account. The research employs a range of methodological approaches, including dialectical methodology, comparative analysis, tabular techniques, systems approach, and modelling. The proposed model integrates indicators that appear to be incompatible, thereby bridging the gap between real-time analytics and forward-looking strategic forecasting. This enables a proactive evaluation of enterprise performance. This approach enables businesses to transition from a focus on retrospective analysis to a more proactive stance by integrating operational metrics with strategic foresight. This, in turn, serves to mitigate the impact of uncertainty and preserve competitive advantages. The model was tested on a hypothetical company X (distinct from the former Twitter entity), incorporating financial, organisational, and behavioural performance indicators. The scientific novelty lies in the consistent combination of traditional and digital management tools with predictive analytics based on knowledge of personnel abilities and creativity, optimisation of tax flexibility, which allows for risk prediction and development of an adaptive strategy. The practical significance of the article lies in the proposal of a universal real-time competitiveness assessment system suitable for the effective development of enterprises of various scales.

THE EVOLUTION OF RISK MANAGEMENT THEORIES IN BUSINESS

2025-09-08T08:43:43+00:00

The article examines the evolution of risk management theories in business, which is particularly relevant in the context of the current challenges of globalisation, digitalisation of the economy and increasing uncertainty in the external environment. Risk management is becoming strategically important as a tool for helping companies adapt to turbulent conditions, where risks are not only threats but also sources of innovative opportunities. The aim of the study is to systematise the main stages of development of theoretical concepts of risk management and determine their impact on modern management practices. To achieve this goal, a comprehensive methodological approach was used, combining analysis of scientific sources, historical and logical methods, systematic analysis, comparative analysis of theoretical models and concepts, as well as methods of synthesis and generalisation of information. Particular attention is paid to the integration of classical, quantitative, behavioural and digital approaches in risk management. The results of the study confirm the existence of five key stages in the evolution of risk management: classical, quantitative, integrated, behavioural and digital-ESG-oriented, each of which is characterised by a specific understanding of risk, assessment methods and management. It has been established that contemporary risk management is predicated on the principles of proactivity, integration of non-financial risks, application of advanced digital technologies, and the establishment of a culture of anti-fragility. The present study explores the evolution of risk management functions, from their initial purpose of loss minimisation to their current role as a strategic instrument that fosters sustainability and competitiveness in enterprises. The practical value of the article lies in substantiating the conceptual foundations for the development of risk management in the context of the digital economy and sustainable development. These can be used to improve risk management systems in enterprises of various forms of ownership and industries. The proposed results can serve as a basis for developing adaptive risk management models that take into account the current challenges of the business environment, as well as for improving the effectiveness of management decisions in the field of corporate governance.

CONCEPTUAL FOUNDATIONS FOR THE DEVELOPMENT OF THE REGIONAL CONSUMER MARKET IN THE CONTEXT OF ENHANCING THE QUALITY OF LIFE OF THE POPULATION

2025-09-08T08:43:42+00:00

The relevance of studying the impact of the consumer market on the quality of life in the regions of Ukraine under the conditions of full-scale war is substantiated. Emphasizing the interdisciplinary nature of the research, the integrated meaning of the concept of "quality of life" is revealed, along with the diversified structure of human needs. Particular attention is paid to existing scholarly approaches to defining "consumer market" and "regional consumer market," especially within structural and functional perspectives. The theoretical framework of the study is characterized, incorporating a set of theories and concepts that explain the interdependence between the development of the consumer market and the quality of life. These include classical economic theories, concepts of public consumption, behavioral economics, and spatial market theories. Key characteristics of the consumer market that reflect the interconnection and mutual influence between consumer market functioning and the resilience of quality of life are identified. These characteristics encompass indicators such as product and financial accessibility, openness, price and product integration, innovativeness, environmental sustainability, inclusiveness, and market stability. A conceptual approach to the development of the regional consumer market in the context of strengthening the resilience of quality of life is presented. Based on the aforementioned characteristics, dominant directions of consumer market transformation are identified to support life quality resilience, including digitalization, socialization, greening of the market, global and regional integration, and market inclusion through equal opportunities for all market participants. To outline strategic development prospects for the consumer markets in Ukraine’s regions, strategic priorities are proposed. These aim to increase population adaptability to socio-economic changes, enhance consumer culture, improve access to quality goods and services, ensure safety and a culture of consumption, deepen the inclusiveness of consumer practices, and reduce the vulnerability of socially disadvantaged groups.

SYSTEMIC TRANSFORMATIONS OF THE LABOUR MARKET AMIDST TECHNOLOGICAL ECONOMIC DEVELOPMENT

2025-09-08T08:43:40+00:00

The necessity of examining labour market transformations influenced by economic technological development from a systemic perspective is predicated on the requirement to comprehend these transformations theoretically and methodologically, and to adapt them practically by contemporary business entities and their present and prospective employees. Dynamic changes in the employment structure, qualification requirements and socio-economic relations, which are transformed and updated by innovative and digital technologies, must be understood. The objective of the present study is to identify, clarify and generalise systemic transformations of the domestic labour market in the conditions of technological development of the Ukrainian economy. The following general scientific research methods were employed in the study: system analysis, which involved the examination of the relationships between elements of the labour market; analysis and synthesis, which were utilised to elucidate the impact of digitalisation on labour market transformations; induction and deduction, which were employed to formulate general conclusions based on observations and arguments obtained to test hypotheses; historical and logical methods, which were employed to trace changes in the parameters of the domestic labour market. The study found that the functioning and development of the domestic labour market are characterised by the following trends: the disappearance of jobs and professions related to physical labour; increased flexibility in planning and performing work tasks; the requirement to possess advanced digital skills; gender equality in "classic" professions and jobs; an increase in unemployment among people who are unable to engage in lifelong learning and change professions; the need to develop high social skills among employees; the spread of digital platforms, digital recruiting, freelancing, online employment, crowdsourcing and other forms of digital employment; the gradual growth of the role of non-material forms of incentives in staff motivation processes to create a positive image of the employer in the labour market; the inability of top managers of companies and government agencies to effectively control digital employment. The study's practical value lies in its potential to inform the development of strategies and programmes for local, regional and national labour markets in an era of deepening digitalisation and economic process transformation, and in the context of wartime risks.

ETHICAL STANDARDS FOR ARTIFICIAL INTELLIGENCE IMPLEMENTATION AS A GUARANTEE OF SUSTAINABLE ENTERPRISE DEVELOPMENT

2025-09-08T08:43:38+00:00

Artificial intelligence (AI) technologies open wide opportunities for optimizing business processes and increasing the competitiveness of companies. However, at the same time, their implementation gives rise to ethical issues that require a systematic analysis and solution to ensure the sustainable development of enterprises. The main ethical challenges are questions of justice, responsibility, transparency of algorithms and data privacy. In addition, an important point is to regulate the interaction between AI and workers to avoid negative social consequences, such as massive job cuts and de-skilling of personnel. The relevance of the study is determined by the need to integrate ethical standards into the business strategy of enterprises using AI to ensure long-term sustainability and minimize risks associated with human rights violations and negative impact on society and the environment. Despite the growing interest of the scientific community in the ethical issues of the use of AI, there is an insufficient number of studies that consider the impact of these technologies on the sustainable development of companies. This paper conducts a systematic review of the scientific literature, based on data from the Scopus database, using bibliometric tools, particularly the VOSviewer software. The study showed that companies that adhere to ethical principles such as fairness, transparency and social responsibility contribute not only to their own sustainable development but also make a positive contribution to preserving the environment and increasing social welfare. The research findings point to the need to develop clear ethical standards and regulatory mechanisms to ensure the ethical, safe and fair use of AI in business. This will help to build long-term sustainable development strategies, increase public trust in technology, and reduce the risks of legal and reputational losses for businesses.

REGIONAL TRAJECTORIES OF HOUSEHOLD ENERGY EFFICIENCY: MODELING FOR POLICY DECISION-MAKING IN POST-WAR UKRAINE

2025-09-08T08:43:36+00:00

The article offers a methodological framework for the comprehensive assessment of regional convergence and divergence processes in household energy efficiency based on multifactor modeling. The purpose of developing this model is to support the adoption of substantiated managerial decisions that will contribute to the formation of a fair and effective energy transition policy in post-war Ukraine. The model is based on the adapted Cobb-Douglas function, which takes into account a wide range of factors (socio-economic, behavioral, climatic, technical, and others) that directly influence energy consumption levels in the residential sector. The proposed approach enables not only the identification of key determinants of household energy efficiency across different regions but also the detection of common dynamic patterns (attractors) that outline regional development trajectories, considering the potential for convergence as well as the risks of divergence in energy efficiency levels among regions. The practical significance of the model lies in its application for simulating various policy scenarios and corresponding managerial decisions. This facilitates the planning and evaluation of the effectiveness of targeted subsidy programs for energy efficiency measures for households and communal enterprises, the development of comprehensive energy modernization plans for the housing stock, and the assessment of the impact of climate change on energy consumption in the residential sector. Additionally, the model supports substantiating the feasibility of creating educational programs on energy saving and the rational use of resources for households. The results of the simulation analysis within the model have enabled the formulation of scientifically grounded recommendations to improve the efficiency and fairness of resource allocation in the household energy supply sector. This, in turn, will contribute to the adoption of strategically balanced and adaptive decisions at the regional level, ensuring a sustainable and equitable energy transition for Ukraine in the post-war period.

FUNDAMENTALS OF LEGAL REGULATION OF INTERREGIONAL ECONOMIC COMPETITION IN UKRAINE

2025-10-01T16:02:06+00:00

The purpose of this study is a comprehensive analysis of the institutional environment of inter-regional competition in Ukraine, defining its legal framework, key actors, and mechanisms of influence on this dynamic process. The relevance of the topic is due to the need to ensure sustainable economic development and enhance the competitiveness of regions in the context of decentralization and European integration, which requires a deep understanding of current regulatory norms and practices. The work employs methods of systematic analysis, comparative-legal method, generalization, and logical synthesis for a detailed study of legislative acts that regulate both state regional policy and the protection of economic competition. The analysis established that the institutional environment of inter-regional competition is a multifaceted and complex system, including dispersed norms from a number of legislative acts, as well as the activities of various state and private institutions. It is determined that the main drivers of competition are legislative norms aimed at ensuring the economic autonomy of regions, developing their internal potential, and stimulating local initiatives. It is proven that regional councils, regional state administrations, and regional development agencies play a key role in articulating the aggregated interests of regions, promoting investment attraction, business development, and the formation of partnerships. At the same time, it is revealed that specialized legislation on the protection of economic competition imposes important restrictions on the concerted actions of actors, preventing monopolies and creating equal conditions for all market participants, which ensures the regulation of competition intensity. Thus, central government bodies have a crucial role in maintaining a balance between stimulating regional competitiveness and reducing territorial disparities. The practical value of the obtained results lies in the fact that they can be used by state authorities, local self-government bodies, and development institutions to improve state regional policy, develop more effective strategies for socio-economic development of regions, and enhance the mechanisms for managing inter-regional competition. This will contribute to strengthening the economic, social, and humanitarian cohesion of the state.

INNOVATION AS A TOOL FOR SUSTAINABLE DEVELOPMENT OF THE HOTEL INDUSTRY

2025-10-01T16:02:04+00:00

Innovation can be considered a tool for achieving a balance between economic efficiency, social responsibility and environmental safety of the hotel. The integration of innovative technologies facilitates the optimisation of resource utilisation, enhancement of customer service quality, and mitigation of environmental impact. The objective of the present study is threefold: firstly, to highlight and systematise the main environmental innovations used in the hotel industry; secondly, to determine the principles of the hotel industry in the context of sustainable development; and thirdly, to identify measures to improve the implementation of environmental innovations in hotels. In order to achieve this objective, an analysis was conducted of the areas of influence of the hotel sector on the environment. The following principles were identified as being key to the sustainable development of the hotel industry: environmental responsibility; energy and resource efficiency; social responsibility; innovation; economic sustainability; responsible consumption and production; continuous improvement; and education. The ways in which the hotel industry is becoming more environmentally friendly are revealed, including the introduction of automated hotel management systems, mobile applications, the Internet of Things, energy-saving technologies, water-saving technologies, waste reduction and innovations in the food sector. Information is also provided about green hotels and environmental certification systems. The main obstacles to implementing environmental innovations have been identified as high financial costs, resistance to change and a lack of preparedness among hotel management, staff and clients. There is also imperfect state support. The following measures have been revealed to improve the implementation of environmental innovations in hotels: organisational and managerial; educational and informational; financial and economic; technical and technological; marketing; monitoring and improvement. Introducing environmental innovations into hotel practices will contribute to greener activities and increase economic efficiency and the quality of services while promoting social responsibility.

TAX RISK MANAGEMENT MECHANISMS IN THE CONTEXT OF INCREASED TAX CONTROL AND AUTOMATIC EXCHANGE OF INFORMATION

2025-10-01T16:02:03+00:00

In the context of growing regulatory pressure and global tax transparency, this article investigates the conceptual foundations and practical mechanisms for integrating tax compliance into corporate risk appetite strategies. This research is relevant because tax legislation is increasingly complex, international initiatives such as BEPS, CRS and FATCA are becoming more prevalent, and automated tax information exchange frameworks are evolving. These changes necessitate a shift on the part of enterprises from reactive tax risk mitigation to proactive, systematised, and strategically aligned compliance models. The objective of the present study is twofold: firstly, to develop and substantiate an adaptive model for embedding tax compliance mechanisms into corporate governance systems; and secondly, to focus specifically on aligning such mechanisms with the company's accepted level of tax risk (risk appetite). The research methodology is based on systems theory, institutional analysis and predictive analytics and strategic modelling methods. The study puts forward a thorough, multi-level framework for accounting and analytical services, which it suggests should form the technological and organisational core of tax risk management. This architecture incorporates ERP-integrated modules, dashboards for key risk indicators (KRIs) and predictive artificial intelligence tools, which facilitate the ongoing identification, evaluation and management of tax risks. Rather than viewing tax compliance as merely a set of formal procedures or audit checks, the article conceptualises it as a strategic function embedded in all areas of corporate activity, ranging from market entry decisions and supply chain structuring to financial modelling and capital allocation. The proposed model highlights the importance of aligning external regulatory developments with internal decision-making frameworks in order to allow for the real-time recalibration of tax risk appetite. The institutional and cultural dimensions of the model are given key attention. It is demonstrated that the effectiveness of tax risk management depends not only on technical solutions, but also on organisational readiness, personnel awareness and internal motivation systems. The findings confirm that, today, tax risk management is a central element of sustainable corporate strategy, rather than an auxiliary accounting task. The developed model enables companies to mitigate regulatory uncertainty, increase transparency and bolster their competitive position within an increasingly open and regulated global business landscape.

ABSORPTIVE CAPACITY AND INSTITUTIONAL ENVIRONMENT AS DETERMINANTS OF DEFENCE INDUSTRY TRANSFORMATION

2025-10-01T16:02:02+00:00

The contemporary geopolitical landscape is characterised by a growing nexus between national security and technological sovereignty, underscoring the imperative for nations to transform their defence industries. Despite the considerable financial resources that are frequently allocated to this sector, the outcomes of such investments exhibit significant variation across countries. The present study addresses the critical research problem of why some nations successfully transition from being technology importers to those which are globally competitive in terms of exports, whilst others remain in a state of prolonged technological dependence despite making substantial expenditures. The central thesis of this article is that a country's successful transformation from an importer to an exporter of defence products is determined not by the volume of financial resources available to it, but rather by the effectiveness of its institutional environment and the implementation of a coherent, long-term state policy. In order to test this hypothesis, a conceptual framework is developed and subsequently applied through a comparative analysis of two cases: the Republic of Korea and the Kingdom of Saudi Arabia. The results of the analysis indicate that the key differentiating factor is the institutional environment. The South Korean success is attributed to the establishment of robust, centralised state agencies and the consistent implementation of a strategic import policy with a focus on technology absorption, which systematically nurtured a dynamic innovation ecosystem. Conversely, Saudi Arabia's trajectory exemplifies the inefficacy of institutional fragmentation and a policy of direct, "off-the-shelf" procurement in fostering domestic innovation capabilities, resulting in diminished absorptive capacity and a dependent industrial base. The core finding is that a robust innovation ecosystem is not a prerequisite for development; rather, it is a deliberately constructed result of effective institutions. The research outlines how the massive influx of Western technology can be converted into a sustainable, export-oriented defence industry through targeted institutional reforms, a focus on enhancing national absorptive capacity and the strategic development of technological competencies.

INTEGRATION OF THOMAS TESTS IN PERSONNEL MANAGEMENT: MOTIVATION AND SECURITY

2025-10-20T09:04:38+00:00

The present study is concerned with the critical challenges confronting Ukrainian small and medium-sized enterprises (SMEs) in personnel management in the context of economic instability and wartime conditions. Conventional human resources instruments, such as interviews and the evaluation of résumés, have been shown to be deficient in accurately assessing candidates' behavioural, cognitive and emotional compatibility. This has resulted in elevated levels of employee turnover and protracted periods of vacant positions being filled. In order to address the aforementioned shortcomings, the article proposes a novel integrated human resources (HR) management approach that combines Thomas International psychometric testing (namely, Personal Profile Analysis (PPA), General Intelligence Assessment (GIA), High Potential Trait Indicator (HPTI), and Trait Emotional Intelligence Questionnaire (TEIQue)) with the principle-oriented framework of PMBOK® 7 and advanced AI-driven analytics. A thorough analysis of openly published Western case studies, including those from Everything Office, Johnsons Workwear, and Ice River Springs, reveals significant outcomes: up to a 50% reduction in employee turnover, a 30% decrease in vacancy time-to-fill, and an 18–22% increase in team productivity following the implementation of this three-component model. Utilising these findings, the study proposes an adaptive HR model customised for crisis environments. This model personalises motivational strategies based on employees' behavioural, cognitive and emotional profiles, accelerates onboarding processes, and enhances organisational resilience in unpredictable conditions. The scientific novelty of the present study lies in the synthesis of psychometrics, project management principles, and artificial intelligence into a cohesive HR management system, offering quantitative diagnostics of employee engagement and stress resilience. This is of particular relevance for Ukrainian businesses during wartime and post-crisis recovery. Practical recommendations are provided for the phased integration of psychometric testing, PMBOK-aligned HR processes, and AI-driven monitoring into Ukrainian SMEs, with the objective of optimising recruitment, retention, and employee development. These include the establishment of ethical testing protocols, the benchmarking of job roles, and the implementation of quarterly AI analytics to predict turnover risks. The implementation of these measures is intended to foster sustainable business operations in challenging contexts.

FORMATION OF AN INNOVATIVE MECHANISM FOR STRATEGIC CONTROL AT AN ENTERPRISE

2025-11-18T07:58:10+00:00

The article examines the theoretical and methodological foundations of strategic controlling as a key element of the enterprise management system. The relevance of the topic is demonstrated by the necessity to illustrate the efficacy of strategic management in the context of digital transformation, wherein conventional approaches to planning and control are becoming less flexible and efficient. The objective of the present study is twofold: firstly, to ascertain the role of strategic controlling in ensuring the adaptability and stability of the enterprise; and secondly, to develop methodological approaches to improving its tools. The present study employed a range of methodological approaches, including systemic, structural-functional, comparative, and analytical techniques, to ascertain the correlation between strategic planning, control mechanisms, and managerial decision-making processes. The findings indicate that strategic controlling functions as an integrative conduit between the strategic and operational echelons of management, thereby augmenting the efficacy of strategy implementation. Innovative approaches to the implementation of controlling mechanisms have been developed, incorporating modern business analytics technologies, integration platforms, and flexible management methodologies such as Agile and OKR. This paper explores the use of business presentation technologies (Power BI, Tableau, and other BI-based tools) in the transformation of analytical data into visually clear and interactive strategic reports. The implementation of these technologies has been demonstrated to enhance internal communication, optimise transparency in strategic decision-making processes, and expedite the feedback cycle among management levels. Moreover, the study emphasises the importance of incorporating artificial intelligence technologies into strategic control systems. This integration ensures a transition from reactive to proactive strategic management, fostering innovation and continuous improvement in enterprise performance. The article's practical value lies in its potential to facilitate the creation of a digital strategic control system. This system would provide analytical support for management, improve decision-making efficiency and enhance the enterprise's competitiveness in the market.

CHALLENGES FOR ACCOUNTING AND ANALYSIS OF DEPRECIATION AND AMORTISATION DURING THE PERIOD OF MARTIAL LAW IN UKRAINE

2025-11-24T10:43:33+00:00

The article addresses the challenges of accounting and analytical assessment of depreciation and amortisation of fixed assets under the conditions of martial law in Ukraine. The relevance of the topic is determined by the fact that wartime circumstances radically transform the established approaches to the recognition, evaluation and management of fixed assets, exposing enterprises to unprecedented risks of damage, destruction, conservation or loss of control over property. The aim of the research is to identify, systematise and conceptualise the key challenges to depreciation policy and analytical procedures to develop approaches that can enhance the economic security and resilience of enterprises in an unstable environment. The methodological basis of the study is a combination of dialectical and comparative analysis, logical generalisation, abstraction, and statistical and analytical methods that allow the detection of cause-and-effect relationships between wartime risks and the transformation of accounting practice. Elements of digital analytics, including business intelligence technologies and remote monitoring, are also applied to expand the methodological framework and to adapt the research to contemporary realities. The results of the study reveal the multidimensional nature of depreciation policy during martial law: the need for systematic revision of useful lives and amortisation methods, the development of internal mechanisms for documenting losses and impairment, and the harmonisation of accounting and tax treatments of conservation and relocation expenses. It is emphasised that depreciation is no longer merely a technical accounting tool, but has become a strategic financial mechanism, ensuring the formation of internal reserves, transparency of reporting and accumulation of resources for the restoration of productive capacity. In addition, the findings highlight the necessity of integrating risk management practices and ESG-oriented approaches into post-war depreciation policies, which will allow enterprises not only to recover their production infrastructure but also to modernise it in accordance with European standards of sustainability and efficiency. The practical value of the article lies in its potential application by accountants, financial managers and policymakers who face the need to adjust amortisation policies under extreme uncertainty. The results can be used to improve internal financial strategies of enterprises, to design regulatory guidelines for accounting during crisis conditions, and to provide a methodological basis for post-war reconstruction policies in Ukraine.

IMPACT OF UNIVERSITY TRANSFORMATION INTO THE ENTREPRENEURIAL MODEL: ECONOMIC, EDUCATIONAL, INNOVATIVE AND SOCIAL DIMENSIONS

2025-11-27T08:46:01+00:00

The article conducts an investigation into the comprehensive effects of transforming traditional higher education institutions into entrepreneurial universities, emphasising their growing significance in the global knowledge economy. The notion of entrepreneurial transformation is posited as a strategic response to a triad of challenges. Firstly, there is the issue of globalisation, which has resulted in intensifying competition in the higher education sector. Secondly, there is the digitalisation of learning environments. Thirdly, there is the increasing demand for universities to play an active role in innovation-driven development. The objective of the research is to identify, classify, and analyse the key outcomes of this transformation, focusing on the economic, educational, innovative, and social dimensions. The methodological approach integrates theoretical and empirical methods, including analysis and synthesis of conceptual frameworks, expert evaluations, and case study methods. This combination enables a comprehensive examination of how entrepreneurial universities engender effects not only for their internal sustainability but also for broader socio-economic systems. The results demonstrate that the economic effects of transformation include the diversification of funding sources and revenue growth through the commercialisation of research. The educational effects include modernising the curriculum, developing entrepreneurial competencies, improving graduate employability and internationalising academic programmes. The innovative effects can be seen in the formation of startup ecosystems, an enhanced capacity for research and development, integration into global innovation networks and an expansion of intellectual property portfolios. Finally, the social effects emphasise the university’s role in strengthening its partnerships with businesses and governments, promoting an entrepreneurial culture, improving social mobility and enhancing regional social infrastructure. The practical value of the study lies in its applicability to the strategic management of higher education institutions, particularly in emerging economies. The entrepreneurial university model is of particular pertinence to Ukraine, as it offers a route to enhance competitiveness, contribute to post-war recovery, and fortify integration into the European and global educational sphere. The findings of this article could provide a methodological basis for university leaders and policymakers who are looking to encourage innovation, ensure sustainability and maximise the societal impact of universities.

INSTITUTIONAL DETERMINANTS OF RESOURCE PROVISION FOR UKRAINE'S TOURISM SECTOR WITHIN THE FRAMEWORK OF PUBLIC-PRIVATE PARTNERSHIPS

2025-12-10T12:33:43+00:00

The sustainable development and competitiveness of the Ukrainian tourism sector is no longer determined solely by the presence of tourism potential. Instead, it is determined by the capacity of institutions to ensure the effective provision, mobilisation and allocation of resources. In this study, resource provision in tourism is conceptualised as an integrated system encompassing financial, infrastructural, human, natural and digital assets. The coordinated use of these assets enables destination development and resilience. Public-private partnerships (PPPs) represent a significant mechanism for the expansion of this resource base, as they facilitate the attraction of investment, the sharing of risks, and the establishment of long-term co-operation among key stakeholders. However, the extent to which PPPs contribute to the enhancement of resource provision is contingent on institutional determinants, including regulatory clarity, administrative competence, strategic coherence across governance levels, and the stability of coordination platforms. This article examines the institutional framework for providing resources in Ukraine's tourism sector, clarifying the distinct roles of government bodies, local authorities, private enterprises, and destination management organisations in mobilising and allocating resources. The analysis shows that the fragmentation of responsibilities, procedural complexity and uneven local capacity hinder the effective implementation of public-private partnerships (PPPs) and restrict the integration of available resources into sustainable development strategies. The study's findings have led to the formulation of specific recommendations for enhancing the institutional mechanism of resource provision. These recommendations include the following: the streamlining of PPP regulatory procedures, the introduction of capacity-building programmes for local authorities, the strengthening of the institutional and financial status of destination management organisations, and the expansion of co-financing and guarantee instruments to stimulate private investment. The implementation of these measures would enhance the coherence of resource flows, reinforce investment attractiveness, and support resilient, innovation-driven tourism development in Ukraine.

MODERN BUSINESS PLANNING: PROSPECTS AND DEVELOPMENT IN UKRAINE

2025-12-10T12:33:42+00:00

This article examines business planning as a vital instrument for fostering modern entrepreneurship amidst dynamic market changes and heightened competition. It substantiates the growing importance of strategic planning in enterprise management, emphasising the need to use business planning to ensure long-term sustainability, effective functioning, and competitiveness. The essence of a business plan is revealed to be a document that defines an enterprise's goals and objectives, forms a development strategy and outlines expected results and how to achieve them. This text presents the author's vision of the structure and classification of business plans, based on the generalisation of domestic and international practical experience. In light of Ukraine's integration into the European market, the necessity of formulating business plans that adhere to international standards becomes paramount. It is imperative to acknowledge the significance of the interrelation between business planning and management decision-making processes. A comprehensive analysis is necessitated to evaluate the enterprise's internal potential and external factors, encompassing market trends, technological advancements, transformations in the legislative sphere, and the evolution of consumer needs. It is emphasised that failing to consider these aspects can result in the loss of competitive advantages, operational inefficiency, and financial instability. The article outlines the most common approaches to developing business plans and offers practical recommendations to improve the preparation methodology, increase implementation efficiency and strengthen the strategic focus of management decisions. It is important to note that effective business planning is based on the principles of validity, flexibility, consistency and compliance with modern challenges of the business environment. It is concluded that business planning constitutes an integral element of the successful development of an enterprise in the conditions of a modern economy. Such planning requires an integrated approach, including market analysis, assessment of internal resources, forecasting prospects and monitoring the achievement of set goals.

ASSESSMENT OF ACCOUNTING RISKS ASSOCIATED WITH VIRTUAL ASSETS IN AGRO-INDUSTRIAL ENTERPRISES

2025-12-18T07:35:55+00:00

This article addresses the urgent need to assess accounting risks arising from the use of virtual assets in agro-industrial enterprises. Against the backdrop of the digital transformation of the economy and the increasing prevalence of blockchain technologies, the study highlights the necessity of a systematic approach to identifying, classifying and mitigating risks associated with accounting for virtual assets. The primary objective of the research is twofold: first, to identify the key accounting risks associated with the integration of virtual assets into the financial and economic activities of agricultural enterprises; and second, to develop effective management methodologies. The research methodology incorporates analysis and synthesis, comparative analysis, expert evaluation and modelling. The findings reveal that the absence of a unified regulatory and methodological framework, the high volatility of virtual assets, ambiguous classification criteria and limited accounting personnel experience significantly increase the level of accounting risk. The study proposes a classification of these risks according to their source and potential consequences, and sets out ways to improve internal control and audit systems within agro-industrial enterprises. The objective of the present study is to address a scientific and practical gap in the methodological support for accounting virtual assets in the agricultural sector. This is a critical prerequisite for ensuring the transparency, reliability, and compliance of accounting information with the demands of the digital economy. The article presents a comprehensive analysis of accounting risks that emerge during the integration of virtual assets into the accounting systems of agro-industrial enterprises. The aim of the analysis is to develop scientifically grounded approaches to the identification, assessment and mitigation of these risks. This text focuses on the accounting of virtual assets in accordance with International Financial Reporting Standards (IFRS). It also examines the challenges of ensuring transparency and accuracy of financial information. The study demonstrates that the implementation of a risk-oriented approach to the accounting and auditing of virtual assets can enhance the financial stability and investment attractiveness of the agricultural sector. The conclusions emphasise the importance of developing industry-specific guidelines and educational programmes for accountants to support the effective integration of virtual assets into the accounting systems of agro-industrial enterprises.

ASSESSMENT OF THE INTERNAL POTENTIAL OF ANALYTICAL AND FORECASTING SUPPORT FOR THE MANAGEMENT OF FINANCING IN AGRICULTURAL ENTERPRISE DEVELOPMENT

2025-12-18T07:35:54+00:00

Agricultural enterprises in Ukraine play a pivotal role in ensuring the country's food security and contributing to economic development. Nevertheless, the present operating conditions of the agricultural sector are characterised by elevated uncertainty, attributable to economic, social, and political factors. In such circumstances, the study of methodological approaches to financing the development of agricultural enterprises becomes particularly relevant. The financing of agricultural enterprises is supported by analytical and forecasting methods and tools. These are utilised to assess the financial condition of an enterprise, forecast its development, and enable effective managerial decisions to be made. The objective of this support is to optimise the use of financial resources, minimise risks, and ensure the sustainable development of the enterprise. The implementation of these methodological approaches facilitates enterprises in adapting to changes in the financial environment and maintaining stable growth. Their function is to assist in the identification and resolution of deficiencies within the enterprise's financial framework, to optimise the utilisation of available resources, and to attract supplementary financial resources to support development. The provision of analytical and forecasting support to agricultural enterprises has been demonstrated to facilitate the capacity for informed managerial decision-making, enhance the efficiency of resource utilisation, and ensure financial stability. The utilisation of contemporary technologies has the capacity to automate processes and enhance data transparency, which is imperative for attracting investment and maintaining the enterprise's competitiveness. The study of methodological approaches to financing the development of agricultural enterprises under current conditions allows for the consideration of economic instability, changes in the regulatory environment, technological innovations, and social factors influencing enterprise operations. The development and implementation of effective financing methodologies will contribute to the sustainable development of the agricultural sector and enhance its competitiveness.

THE IMPACT OF MIGRATION ON THE LABOUR RESOURCE SHORTAGE IN UKRAINE’S ECONOMY

2025-12-18T07:35:52+00:00

This article examines the impact of labour migration on the shortage of labour resources in Ukraine's economy amid prolonged war and economic instability. The topic's relevance is determined by the unprecedented scale of migration processes, which have acquired a systemic nature and become a defining factor in the transformation of the national labour market since 2022. The significant outflow of the working-age population, particularly those in strategic professions, poses a major challenge to post-war recovery processes, business competitiveness and social stability. This study aims to identify how migration processes affect labour shortages in Ukraine, analyse their socio-economic consequences, and develop proposals to minimise negative effects. The methodological framework is based on general scientific methods of analysis, synthesis, comparison and generalisation, as well as specialised methods such as the structural-functional approach, statistical analysis and systemic and comparative approaches. Data sources include materials from the State Statistics Service of Ukraine, the National Bank of Ukraine, the Ministry of Economy of Ukraine, and international organisations such as the IOM, Eurostat and the World Bank, as well as sociological surveys and analytical centre reports. The study found that labour migration significantly reduces the human resources available in the industry, construction, healthcare, education and high-tech sectors. Notably, the shortage of skilled workers in construction exceeds 30%, while there is a significant exodus of young doctors and nurses from the healthcare sector. Additionally, an increasing number of researchers are leaving the education sector. Despite opportunities for remote employment, a high level of migration intentions persists in the IT sector, which exacerbates the risk to Ukraine’s innovative potential. The research shows that, while migrants’ remittances help to maintain the balance of payments, they do not offset the losses resulting from the depletion of the country’s human capital. The article's practical value lies in formulating a set of policy recommendations aimed at minimising the negative impact of migration on the labour market. Key recommendations include developing a National Labour Reintegration Strategy, creating programmes to support returning citizens, promoting dual education and retraining systems, and stimulating the reverse migration of highly qualified professionals. Implementing these measures will help to overcome labour shortages, preserve human capital and ensure Ukraine's sustainable socio-economic development during the post-war recovery period.

RISK ANALYSIS IN THE STAKEHOLDER-ORIENTED MANAGEMENT STRATEGY OF UKRAINIAN TOURISM ENTERPRISES DURING THE POST-WAR RECONSTRUCTION PERIOD

2025-12-18T07:35:51+00:00

The post-war recovery of the tourism sector in Ukraine necessitates the development of management models capable of balancing the interests of multiple stakeholder groups under conditions of uncertainty and resource constraints. The importance of this study lies in the growing significance of stakeholder-oriented approaches as a means of restoring tourism destinations, rebuilding trust, and ensuring the long-term resilience of tourism enterprises. The objective of the research is to evaluate the structure and nature of risks that emerge in stakeholder interaction and to propose a framework for their effective management during the reconstruction period. The methodological basis of the study incorporates risk identification and classification tools, probability–impact assessment, comparative analysis of stakeholder groups, and structural modelling of coordination processes within tourism destinations. The findings indicate that risks inherent in stakeholder-oriented management are multifaceted and interrelated, with the most substantial categories comprising informational, resource-based, communication, reputational and coordination-related risks. The repercussions of such actions are compounded when the distribution of responsibility and access to information among stakeholders is disproportionate. The study proposes an integrated model for risk mitigation that combines institutional mechanisms of co-operation, economic and financial tools for shared investment, organisational solutions at the level of destination management, and digital systems for monitoring and communication. The article's practical value lies in offering tourism enterprises and local authorities a structured approach to strengthening stakeholder collaboration, improving decision-making transparency and increasing the adaptability and competitiveness of tourism destinations in the post-war period.

EVALUATING AND ENHANCING PERFORMANCE OF CORPORATE STRATEGY THROUGH KPI-S AND BSC

2025-12-26T03:37:19+00:00

In the context of increasing global competition, digital transformation, and stakeholder expectations, the ability of companies to effectively implement and evaluate corporate strategy becomes a critical factor for sustainable success. This article is investigated the role of performance measurement tools, specifically Key Performance Indicators and the Balanced Scorecard in enhancing strategic alignment, operational efficiency, and long-term value creation. The study is appliyd general scientific methods such as analysis, synthesis, induction, deduction, modeling, and systems thinking, as well as case study analysis, to provide understanding of how these tools function in practice. The authors examine the theoretical foundations and practical applications of Key Performance Indicators and the Balanced Scorecard, emphasizing their complementary roles in translating strategic goals into measurable outcomes. Key Performance Indicators are shown to offer targeted insights into specific performance areas, while the Balanced Scorecard provides a framework that integrates financial and non-financial dimensions, including customer satisfaction, internal processes, learning and growth. The article is highlighted the importance of aligning these tools with corporate values, stakeholder interests, and external challenges such as ESG requirements and digital disruption. A case study of Nestlé illustrates how the Balanced Scorecard can be adapted to support diverse strategic priorities, including growth, sustainability, and operational excellence. The analysis reveals both the strengths and limitations of multi-vector strategies, such as the risk of strategic drift, coordination complexity, and the need for local responsiveness. The study highlights that combining Key Performance Indicators with the Balanced Scorecard is an important strategic tool for managing complexity and ensuring ongoing improvement.

TRANSFORMATION OF INVESTMENT RESOURCES IN THE DEVELOPMENT OF THE STARTUP ECOSYSTEM IN UKRAINE

2025-12-26T03:37:17+00:00

The article offers a comprehensive analysis of how Ukrainian start-ups have evolved their investment resources and mechanisms for attracting them, all within the context of significant geopolitical challenges. It examines not only the classification of funding sources but also the profound transformations in investor psychology, founder strategies, and the overall structure of the innovation ecosystem. Based on the analysis of current data, it is proven that the Ukrainian technology sector, having passed an extreme test of stress resistance, demonstrates its own model of anti-fragile adaptation. It is returning to pre-war capital attraction indicators not by restoring old ties, but by building qualitatively new ones. It is argued that the crisis has served as a catalyst for the transition from a growth-at-any-cost paradigm to strategies for sustainable, profitable, and globally integrated business. Particular attention is given to analyzing untapped potential at the intersection of national needs and global investment trends. The concept of impact investing as a strategic direction for attracting capital to projects that contribute to post-war reconstruction and the resolution of acute social problems is explored in detail. The critical need for actively integrating the large Ukrainian corporate sector into the innovation ecosystem through the creation of corporate venture funds and accelerators, which could become the most powerful source of domestic investment, is substantiated. A conceptual framework for the further evolution of public policy is proposed: a transition from direct grant support to institutional market stimulation through a «fund of funds» model. The conclusions present a comprehensive vision of the future of the Ukrainian startup ecosystem as a testing ground for developing and implementing sustainability technologies.